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Yesterday I was talking to Bobbi. And I told her, that I know, that out there are enough folks, who will say:"Ah, who needs that nonsense? Nobody!". There will be whip makers saying: "I don't need that weird Ring of Trust. I guarantee for myself!" Yep.
Actually no one needs that Ring of Trust. Until it is needed…
I had reports, emails and calls from customers who were treated more than bad by "whip makers", asking me for help. All I could tell them was, to contact the whip maker to settle things. And the answers were all the time the same:
1.
He/she refused to accept my complaint. The heel knot of my whip just slipped of. The whip maker told me that I simply cracked my whip too hard. I can have it repaired, but I'll have to pay. End of line.
2.
I contacted the whip maker, but there was no response. End of line.
And that is exactly the point were the WBRoT comes in. When a customer buys a whip from one of the members of the WBRoT, he does not only buy from a single whip maker. He has all the other whip makers right by his side. And that is the difference! In such a moment the customers will know, why the whip maker they ordered from is not a member of the Ring.
I mean… Imagine this: Whip makers with a first class reputation for long years of service, craftsmanship and quality, who do not only state that they guarantee for their own work, no, no, no… The whip makers with all their more than good reputation guarantee and vouch with their good names for the work, the quality and the service of other whip makers! Have you ever heard about something like that?
The next thing is, that a customer doesn't have to pay a single cent more than the regular prices on the list. It's all about to set a new standard in customer service. No more. No less. And again - the WBRoT is a pure dictatorship. A whip maker will be invited into that elite Ring of Trust. It's not a thing where to just have to register and that's it. And - believe it or not - in the meantime I had four emails from Whip makers who'd like to join the Ring. I feel honored, no doubt. But - like I said - you have to be invited.

I have a screwdriver. I am Legend...